Everykin: A design-led studio, partnering with brands and founders, working at the intersection of sport, fashion and lifestyle.
“Everyone is part of the process”.
Everykin is a design-led studio by Rex Morgan
Built by a global career built on true research, custom design and soulful strategy. Honored to work with some of the most progressive talent, brands, athletes, contributors and founders in the industry.
Story
Purpose
Fueled by global awareness, connectivity to sub-cultures, and an evolving taste level, Everykin bridges the gap between emotion, marketplace tangibility and design creativity.
Our human-centric approach uncovers the nuanced details that inspire and transform conceptual ideas into rigorous, market-ready difference.
We operate with a seasoned discipline and a deep understanding of design and project management process — a commitment to both the client and the craft. This allows us to solve fresh creative and complex business objectives that are full of life.
We exist to shape soulful and motivational work that delivers purposeful creative and business resonance.
Process
Companies partnered with
Berghaus
BBR Racing
BBC
Calvin Klein
Delorean
Endura
ENSO
FRWRD
iK7 Records
Mons Royale
Lulu Lemon
NakedNaked Records
Nike Zelus
North Face
Multiple Identities
Pentland Group
Red Bull
ROYA
Services
→ Vision & Strategy
Brand Positioning MVP
Narrative
Onboarding: Insights, goals.
Research & Discovery
Athlete / Teams Identity
→ Design & Craft
Creative Direction
Brand Identity
Visual Identity
Brand Image
Brand Development
Design Frameworks
Concept Development
Art Direction
Graphic Design
Packaging
Apparel Graphics
Merchandise
Retail Concept
→ Execution
Campaign Development
Marketing
Go-To-Market strategy
Social Media Story-Telling
Pitch and PR Presentations
Brand Suite Guide
Brand CMS
Manufacturing
Technical Schematics
→ Management
Project Management
Presentation
Cross-functional Collaboration
Technical Manufacturing Guidance
Design Mentorship
Why your brief matters?
“It’s your IP – an investment in visual clarity and presence, something only you can own. You're not just selling a product; you're offering a highly considered journey”.
In a world where community and connection are a measure of a brand relevance, is where our creative value leads business plans.
As each business situation is different, wether you're a disruptor brand or an established label, Everykin can partner with you to reveal a soulful offering.
