Everykin: A design-led studio, partnering with brands and founders, working at the intersection of sport, fashion and lifestyle.

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Our Mission

Fueled by a blend of global awareness, connectivity to contemporary culture, and an evolving taste level, Everykin bridges the gap between marketplace business and design creativity.

Our human-centric approach uncovers the nuanced details that inspire and transform conceptual ideas into rigorous, market-ready design deliverables.

We operate with a seasoned discipline and a deep understanding of the ground up and technical needs — a commitment to both the client and the craft. This allows us to solve fresh creative and complex business objectives that are full of life.

We exist to shape purposeful creative and business impact that delivers soulful and commercial resonance.

Our Process

A design-led studio, partnering with brands and founders, at the intersection of sport, fashion and lifestyle.

Brands / Companies
worked with

Berghaus
BBR Racing
BBC
Calvin Klein
Delorean
Endura
ENSO
FRWRD
iK7 Records
Mons Royale
Lulu Lemon
NakedNaked Records
Nike Zelus
North Face
Multiple Identities
Pentland Group
Red Bull
ROYA

Our Services

→ Vision & Strategy

Brand Positioning MVP

Narrative

Onboarding: Insights, goals.

Research & Discovery

Athlete / Teams Identity

→ Design & Craft

Creative Direction

Brand Identity

Visual Identity

Brand Image

Brand Development

Design Frameworks

Concept Development

Art Direction

Graphic Design

Packaging

Apparel Graphics

Print

Merchandise

Retail Concept

→ Execution

Campaign Development

Marketing

Go-To-Market strategy

Social Media Story-Telling

Pitch and PR Presentations

Brand Suite Guide

Brand CMS

Manufacturing

Technical Schematics

→ Management

Project Management

Presentation

Cross-functional Collaboration

Technical Manufacturing Guidance

Design Mentorship

LuLu Lemon Graphic Design CO WWD
A design-led studio, partnering with brands and founders, at the intersection of sport, fashion and lifestyle.

Story

A design-led studio, partnering with brands and founders, at the intersection of sport, fashion and lifestyle.

A design-led studio by Rex Morgan
“Everyone is part of the process”.

Driven to support people and their goals, and reveal inspiring work: A global career built on true research, design and strategy.

Honored to work with some of the most progressive talent, brands, athletes, contributors and founders in the sport, fashion and marketing worlds.


Rex@Everykin.com

A cyclist in patterned clothing riding a bike, view from the front, outdoors against a pale sky background.
A smartphone lying on a surface with a colorful, blurred flower image on the screen and a white star logo displayed at the bottom of the screen.
Nighttime photo of a bicycle with motion blur.
Close-up of a person with glasses looking at a city street with buildings and cars, blurred background, and the word 'neilchery' overlayed.
A design-led studio, partnering with brands and founders, at the intersection of sport, fashion and lifestyle.
A design-led studio, partnering with brands and founders, at the intersection of sport, fashion and lifestyle.
Black T-shirt with a white letter G on the front and a tag that reads 'Grecee Medical' attached to the bottom right side.

Why your brief matters?

“It’s your IP – an investment in visual clarity and presence, something only you can own. You're not just selling a product; you're offering a highly considered journey”.

In a world where community and connection are a measure of a brand relevance, is where our creative value leads business plans.

As each business situation is different, wether you're a disruptor brand or an established label, Everykin can partner with you to reveal a soulful offering.